Sales activities within the academic and professional information markets are complex and time-consuming. Reaching new markets and new customers takes effort. A combination of strategic targeting based on market interpretation and follow through on leads yields results.

Accucoms can support you in achieving your international sales potential in a number of ways:

Full representation: Our Representation services in Europe; US/Canada and Latin America offers a comprehensive package that includes results driven sales representation, key account management, multilingual customer service and telemarketing campaigns to lapsed subscribers in their local languages.

Our sales teams research leads, visit potential customers, give demonstrations, arrange trial access and negotiate site licence access for individual institutions, large corporations, multi-nationals and consortia. Reporting is a key element of our service and we provide a quarterly analysis of prospects and current and projected sales revenues. We attend library events and conferences on your behalf to arrange meetings and report back to you on important trends.

Mid- and lower-tier sales representation: If you already have a sales team in place then you will want them to concentrate on the larger accounts. This doesn’t have to mean sacrificing revenues from smaller accounts. Accucoms can provide affordable sales representation focusing on winning and retaining profitable business from these smaller accounts.

Lead generation: Research and developing leads takes valuable time that could be spent actively selling. Free up your sales team by giving management of the lead generation process to Accucoms. Once we have identified and prioritised leads, we will pass them to your sales team for follow-through.

Sales strategy consultancy: If direct sales is new to you or you simply want to benefit from our broad experience, then we can provide you with an overview of your sales potential and a recommended approach for maximising revenues.